Artistry at the World of Concrete 2006

Concrete as a creative medium helps the industry grow

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Source: CONCRETE CONSTRUCTION MAGAZINE
Publication date: April 1, 2006

By Jeanne Fields and Joe Nasvik

To see a list of sponsors for Artistry in Concrete, click here.

The 2006 World of Concrete was the biggest and best ever. More than 80,000 people attended the show, the exhibit area was 1.3 million square feet, and more than 23,000 enrolled for educational seminars. World of Concrete 2006 was even featured on “CBS News Sunday Morning” hosted by Charles Osgood.

In its fourth year, the Artistry in Decorative Concrete Demos continued to profile the work of contractors who do exceptionally creative work. All presenters showcased the type of decorative work they install in their local areas. The Artistry Demo also gave them an opportunity to develop ideas that appeal to a specialized clientele with unique tastes and budget, and it allowed the artists to push their own limits. Almost everyone involved in the Artistry Demo comes from other industries or uses ideas established in other areas to change how we look at concrete. The combination of installing work correctly, understanding the intricacy of decorative materials, and inspiration from outside sources is part of the reason that the decorative concrete industry is growing so fast. Here's what show attendees saw this year.

Over the four years of Artistry in Decorative Concrete at the World of Concrete more than 46 contractors have presented cutting-edge demonstrations, illustrating new directions for decorative concrete work.
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